This was the game the people at EA talked about being the "blow your socks off" game. And it's being developed by the same people who developed Undercover, if I'm not mistaken. If it is, it has been 2 years in production, which is a nice time to polish off a game taking into account EA's yearly production cycles. But if the game has enough customising, and aesthetic options, then it will survive as 90% of the people are like "pl0x gib us underground 3" as they can't handle simulation racers. Plus I'm pretty sure that the physics are different from Undercover too. If not, then that's another potential game down the bin. Will be following this though, as an avid NFS fan. >_>