I found that by accident, but it seems to be a picture of the secret AAA game of Ivory Tower, a french studio composed of people from TDU staff and NFS staff.
If you don't know about that project: Ivory Tower is working on a TDU like, they described it as a realistic open racing game, on Xbox 360, PS3 and PC. We don't know more about that mysterious project (not even the codename! :( ).
The image is quite little (it should be used for a page that isn't up yet) but it shows what we want: car and nice landscape! :drool:
I'm in contact with some people from Ivory Studio, I should ask them about that picture! :D
My analysis:
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1 - The plate must be the codename of the game. The picture is too small to read anything but still that's the thing! :cheeky:
2 - The motion blur looks better than TDU2.
3 - The interior seems to be well detailed. You can even see the driver's hands! :)
4 - The traffic seems quite important compared to TDU. But that might be related to 5.
5 - Welcome to the USA! :D The sign and the road style looks the same, let's hope that's true!
6 - Graphic effect. Quite nice if not photoshoped! :p